Director of Communications & Marketing (New York, New York)

Working collaboratively with internal and external resources, the Director of Communications & Marketing will lead the development and implementation of SUS? legacy and digital communications, aligning all communications efforts and marketing strategies with the overall goal of unifying and strengthening messaging, growing the agency?s visibility and supporting the agency?s revenue generation efforts.

Reporting to the Chief of Staff, this individual will: own the content development, design and production of all printed, visual and e-materials; direct and supervise all social media strategies; guide all internal communications efforts helping to ensure the SUS culture is supported and promoted; provide the necessary research needed for speeches and presentations at public, press and industry- related events; and serve as a spokesperson for media events and opportunities when appropriate.

Responsibilities:
Establish collegial working relationship with service divisions to help ensure information on program events and achievements are shared ongoing as a necessary feed for content development
Identify, write/edit and distribute content for:
Monthly SUS e-newsletter
Periodic report of accomplishments to serve as a communications vehicle for donors, investors and prospects
SUS? digital entities (e.g. website, Intranet, social media, mass email communications)
Live tweeting and related social networking platforms
Direct the creation of collateral materials for fundraising and public/community relations efforts
Drive and manage SUS? digital ecosystem to deliver traffic, followers and engagement with key audiences (donors, funders, employees, participants, other stakeholders)
Lead efforts to increase visibility of the SUS brand through legacy and social media platforms
Guide the development and production of new videos that showcase the SUS story
Develop and assist in managing relationships with communications partners and agencies
Measure and analyze all communication efforts and activities to ensure ROI
Develop communication and public affairs strategies to further engage SUS staff in the SUS community
Identify compelling SUS stories to pitch to community and regional media

Source: http://www.bridgestar.org/MyCareerCenter/PositionDetails.aspx?jobId=11952

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